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SEO

215 articles

SEO

Keyword cannibalization - how to detect and defeat it?

This article explains SEO cannibalization, how it affects rankings, and how to use Senuto's report to identify and address it on your site.

Karol Soja Karol Soja April 18, 2019

SEO

How to verify the actions of SEO agencies?

This article discusses how to verify an SEO agency's work, focusing on site visibility, organic traffic, design, and specialist involvement.

Dominik Kamocki Dominik Kamocki March 25, 2019

SEO

How to start SEO copywriting? The answer in this guide!

This SEO tutorial for copywriters covers search engine optimization basics, onsite/offsite techniques, and how it impacts content creation.

Mateusz Winkler Mateusz Winkler February 6, 2019

SEO

The wheel syndrome - or stages of work in SEO projects

This article covers defining SEO campaign goals, analyzing competitors, and understanding your project's needs to determine budget and timeline.

Kamil Sroka Kamil Sroka January 9, 2019

Content marketing

Demand, Supply and Customer Journey in SEO Strategy

This article explores a unique approach to SEO content creation, considering SEO history, trends, and the roles of data and customer journey.

Damian Salkowski Damian Salkowski January 4, 2019

SEO

8 Non-SEO Tools That Make SEO Expert’s Life Easier

Explore 8 unexpected, non-SEO tools that boost efficiency for SEO specialists, including redirect audits and workflow automation.

Krzysztof Marzec Krzysztof Marzec January 2, 2019

SEO

What is a SWL and how does a Link Exchange System work?

This article explains what a link exchange system (SWL) is, how it works, the types of SWLs, and the value of links from them for SEO.

Aleksander Kasprzak Aleksander Kasprzak January 2, 2019

SEO

4 elements of SEO audit that happen to be forgotten

This article covers often-overlooked SEO audit elements, like external 404 errors and discrepancies in page element visibility for users vs. Googlebot.

Jakub Zeid Jakub Zeid December 24, 2018

Content marketing

Secret to Success: Content Marketing and SEO Marriage

Learn how to combine content and SEO with these 6 tips, including planning, user intent, and text/graphic optimization.

Justyna Madro Justyna Madro December 6, 2018

SEO

Collaboration with SEO Agency – Things to Consider

This article covers how to establish good communication with an SEO agency, including contact people, channels, and marketing department roles.

Lukasz Suchy Lukasz Suchy December 3, 2018

Content marketing

SEO Copywriting – 5 Rules You Should Stick To

This article covers 5 SEO copywriting rules, including keyword analysis, informative content, proper structure, and error-free writing.

Mateusz Winkler Mateusz Winkler November 30, 2018

SEO

SEO Visibility Loss – Always a Cause for Concern?

This article discusses how to determine if a drop in SEO visibility is a real problem by analyzing keyword traffic using Google tools.

Anna Antczak Anna Antczak November 6, 2018