SEO
Why is the visibility of competitors on Google increasing?
This article explains how to use Senuto to monitor competitor visibility changes in Google and identify potential causes like algorithm updates.
Jacek Smogur September 25, 2019 SEO
Link building today and tomorrow - be ready for change!
This article covers current link building strategies for SEO, plus future ways to build brand popularity and authority beyond just link acquisition.
Sandra Kotarska September 13, 2019 Content marketing
Copywriter, content writer, SEO copywriter - who are they and how are they different?
This article explains the roles of copywriters, content writers, SEO copywriters, UX writers, and AI writers, plus their required skills.
Iza Sykut September 10, 2019 SEO
Benefit language - how to use it in business?
This article explains benefit language, shows examples, and details how it persuades customers to buy your product or service.
Małgorzata Kalbarczyk-Leonczuk September 5, 2019 SEO
SEO Strategy – How To Devise and Execute It?
This article defines SEO strategy, explains its importance for businesses, and suggests how to prepare and implement one for traffic generation.
Karolina Matyska, Iza Sykut September 2, 2019 SEO
SEO - what is it? Learn the basics of SEO!
This article explains SEO, its importance for businesses, and the benefits of SEO activities like reaching customers and increasing site traffic.
Karolina Matyska August 21, 2019 SEO
Featured snippets - how to take up more space in the SERP?
This article explains rich snippets versus featured snippets, the types of featured snippets, and how to optimize content to obtain them.
Karolina Matyska August 19, 2019 SEO
Top Digital Tools For Agencies in 2019 (and 2020)
This article suggests tools like Stackfield, Kontentino, and PayByShare to improve agency or business communication, project management, and social media.
Kinga Edwards July 31, 2019 SEO
SEO in the seasonal industry - how to keep your website traffic year-round?
This article covers SEO strategies for seasonal businesses, explaining when to start SEO and manage client expectations for year-round efforts.
Milena Fietko July 18, 2019 SEO
Site Migration – How to Do It Right?
This article covers why site migrations can hurt SEO, using real examples, and offers basic principles to avoid drops in organic traffic.
Marek Stokowski July 9, 2019 SEO
What should an SEO report from an agency look like?
This article explains what non-SEO experts should expect in a professional SEO report from an agency, plus tips for good client/agency cooperation.
Karolina Matyska July 4, 2019 SEO
What is dwell time and what effect does it have on Google positions?
This article explains dwell time, its relation to SEO, factors that influence it like bounce rate and CTR, and how it reflects website usability.
Łukasz Lewczuk July 4, 2019