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SEO

215 articles

Content marketing

Underrated Methods To Audit And Measure Content Success

This article suggests a new approach to SEO content measurement, moving beyond vanity metrics to focus on problem solving and ROI.

Marco Giordano Marco Giordano August 9, 2023

SEO

What is link juice and why are seers killing themselves over it?

This article explains link juice, how it works, its impact on SEO, and how linking to external sites affects a website's authority.

May 24, 2023

SEO

What are Rich Snippets?

This article explains rich snippets, their types (reviews, recipes, events, etc.), how they boost SEO, and impact on click-through rates.

Konrad Miernik Konrad Miernik May 11, 2023

Content marketing

How to write SEO texts in less time and get better results?

Explore how SEO text writing evolved from keyword stuffing to user-focused content, its benefits, and the time investment required.

Iza Sykut Iza Sykut April 6, 2023

SEO

Are you writing for SEO? Here are 3 quick tips that will take the pressure off you (and improve your texts)

This article debunks SEO content myths, like needing specific text lengths or unnatural keyword use, for better Google rankings.

Wojciech Maroszek Wojciech Maroszek September 16, 2022

SEO

How to find semantic keywords for your site

Semantic keywords explained: how they relate to context, search intent, and Google's algorithm updates since Hummingbird.

Wojciech Maroszek Wojciech Maroszek September 1, 2022

SEO

Helpful Content update - what do you need to know so you don't fall in Google ranking?

Google's Helpful Content update aims to demote content written for search engines instead of people, with site-wide ranking implications.

Wojciech Maroszek Wojciech Maroszek August 25, 2022

SEO

Don't have a content plan for your site? Learn 3 reasons why you need one

This article explains topical authority, semantic SEO, and why a content plan can help your website rank higher in Google search results.

Wojciech Maroszek Wojciech Maroszek August 11, 2022

SEO

Anchor texts and their importance in SEO

This article explains anchor texts, their types (exact, partial, zero match, brand, long tail), and why they're important for readers and SEO.

Wojciech Maroszek Wojciech Maroszek August 9, 2022

SEO

BERT update. How has it changed the rules for writing for the internet?

This article explains Google's BERT algorithm, how it improved natural language understanding, and how it impacts search results.

Wojciech Maroszek Wojciech Maroszek August 4, 2022

SEO

What are The Core Web Vitals (and how you can improve them)?

This article explains Google's Core Web Vitals: Largest Contentful Paint, Cumulative Layout Shift, and First Input Delay, and how to improve them.

Jan Suski Jan Suski July 27, 2022

SEO

Semantic SEO. Learn how Google really works and use it for higher positions

This article explains semantic SEO, covering search engine evolution, language models, user intent, entities, topical authority, and content creation.

Damian Salkowski Damian Salkowski June 27, 2022