Implement SEO into your investment analysis.
Analyse a company’s situation your Google
It’s crucial to investigate how the company you potentially will invest in, is handling on Google. In the following cases we consider it absolutely crucial:
Businesses on a mass B2C market
Take a closer look at the companies that sell digital products.
Check, if the content published within a website, gets high ranking on Google.
Companies with content-based marketing strategy
Analyze the results of a content marketing strategy implemented within a given eCommerce, marketplace or B2B business.
"As part of our due diligence (in-depth analysis) before an investment decision, aside from examining the legal and financial bearings of a project, I perform the SEO and SEM analysis. This is where Senuto comes in handy, providing data on visibility, seasonal trends, keywords, and competition."
Paweł Maj, Investment Director, bValue
Reduce your investment risk
Assess how competitive the niche of a given company is and what are their chances of success.
Get to know the closest competitors
Find out which websites are most competitive for the given company.
Define the competitive edge
Find the competitive advantages of the company you want to invest in and assess potential investment risks.
Identify the potential of a given business
Learn how efficient a company is in organic traffic generation and what’s its real potential.
What’s the market volume?
Check how much traffic the analyzed company can win from organic search.
What’s the seasonality of the analyzed business?
Find out if products offered by a company in question indicate any seasonality.
Will this business grow?
Compare the results gained by the analyzed company with the ones achieved by the industry leaders and assess its chances of growth.